LOVE BEAUTY AND PLANET TEXTURE SHOOT 2018
As Beauty Design Director at U-Studio, Unilever ClickX’s creative director led and art directed the launch of a new skincare range for the ethical brand, Love Beauty and Planet.
The objective was to deliver premium, sensorial beauty-driven creative images across all digital channels. We created textures that looked holistically beautiful and pure. As well as promoting the innovative ingredients harmonised with the brand’s colours as backdrops.
ClickX’s creative director commissioned the acclaimed editorial beauty still-life photographer Ian Skelton, to create high-quality lush texture shots that best represented Love Beauty and Planet’s naturally-derived ingredients. The successful imagery received a phenomenal response from the client, other Unilever B&PC brands and customers.